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About Us
TrueLine Holdings is an operator-led acquisition company focused on buying and running Managed Service Providers.
We work directly with MSP owners who are ready to transition out of their business. After acquisition, we step in as long-term operators — not absentee owners — with a focus on continuity for employees, customers, and partners.
Our priority after closing is stability: retaining the team, preserving client relationships, and strengthening systems so the business can operate without relying on the former owner’s day-to-day involvement.
Our approach is straightforward:
Buy good businesses. Run them well. Hold them for the long term.
Our Buy Box
We focus on established businesses with simple models, steady demand, and real cash flow.
We are not trend-chasing, turnaround-seeking, or deal-collecting.
Financial Profile
We look for businesses with:
$500K–$3M in annual revenue
$150K+ in SDE or discretionary earnings
Clean or reasonably clean financials that support underwriting
Consistent historical performance, not one-time spikes
Ownership Transitions
We’re long-term operators — not flippers.
Open to full exits or structured transitions
Sellers who want a fast, clean exit or a short handoff period are both welcome
We prioritize continuity for employees, customers, and partners
What Moves to the Top
While not every deal checks every box, we prioritize businesses with:
Recurring or repeat revenue
Service delivery that can transition away from owner-led technical work
Managed service or recurring IT support models with steady demand
Limited customer concentration
Clear paths to operational improvement, not heroic growth assumptions
We generally avoid businesses that require the owner to remain indefinitely for day-to-day operations after a reasonable transition period.
Let's Talk
If you’re a business owner considering a transition — or a broker representing a business that fits our criteria — we’re happy to connect.
We respond directly, move efficiently, and respect your time.
To help us respond quickly, please include a brief description of the business and approximate annual revenue.
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